REIL COSMETICS - CLINISEPT+

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Project Overview:

Reil Cosmetis is an e-commerce store that specializes in selling skincare and beauty products. Our role was to create a new logo, UX/UI design for their custom developed E-commerce site on Shopify, and supportive material for social media and email campaigns.

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Challenges:

The primary challenge of the project was to create a design that would stand out in a crowded and competitive market, while still reflecting the brand's values and aesthetic. Additionally, we needed to create a design that would be both user-friendly and visually appealing to shoppers.

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Approach:

To address these challenges, we started with research to better understand the target audience and the competitive landscape. We also worked closely with the client to understand their vision for the brand and their goals for the redesign.

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Logo Design:

We started the project by creating a new logo for the brand that would better reflect their values and aesthetic. We created several different design concepts and presented them to the client for feedback. The final design was a modern, clean logo that incorporated the brand's signature color palette and font.

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UX/UI Design:

Next, we focused on redesigning the UX/UI for their custom developed e-commerce site on Shopify. We created a new design that was user-friendly and easy to navigate, with a focus on showcasing the products and making it easy for shoppers to make purchases. The new design also incorporated the brand's signature color palette and font, to maintain consistency throughout the site.

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Supportive Material:

Finally, we created supportive material for social media and email campaigns, including graphics and images that matched the new branding and design aesthetic. These materials were designed to be visually appealing and engaging, while also promoting the brand and driving sales.

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Results:

The new branding and UX/UI design have been well-received by customers and have helped to increase sales and conversions on the Reil Cosmetis e-commerce site. The new design has also helped the brand to stand out in a crowded market and establish a stronger brand identity. Overall, the project was a success and demonstrated the value of a well-designed branding and UX/UI strategy for e-commerce businesses.

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